We changed our product name from iTravel software (itravelsoftware.com) to Lemax! Learn more

3 key steps on maintaining customer loyalty

How can we successfully define customer loyalty in today’s over consumeristic world? Could we define it as an award provided to the customers for buying/using some product or brand? Does it make sense to do so in the modern age that we all cohabitate in? Basically, numbers are showing that people today use loyalty cards